Swadgram UDI

The Groundbreaking Indian
F&B Highway.

Swadgram Udi, The Process
Setting your brand up for success through innovation, integration, and market transformation
New brands entering the Indian F&B market often struggle to realise their full potential. They fail to analyse and understand the vast and diverse market landscape, which makes it challenging to strategise and scale effectively. This leads to obstacles in establishing an optimal position, generating sales, and selecting the right distribution channels from a fragmented, complex, and often cross-competing range of options.
Now, picture a solution where someone handles these challenges for you.
Swadgram presents the Unified Distribution Interface (UDI), a pioneering omnichannel distribution system that seamlessly integrates consumption channels, logistics, fulfilment, and online payments. It synchronises various distribution channels, including retail, e-commerce, quick commerce, and B2B.
With UDI, brands experience a personalised journey from discovery to market expansion. With the right mix of data, technology, and expertise, we cater to every brand-need, ensuring it hits the spotlight and becomes a consumer’s favourite in no time!

Want to Hop on Board?

Here’s the journey we’ll take your brand on to prepare and optimise it for the Indian F&B journey.

PHASE 01

Brand Hunt

Venturing into the heart of each brand, we engage in insightful conversations and conduct thorough data analysis and research. This tailored approach not only identifies the right opportunities but also helps strategically position brands for success in the diverse Indian market.

PHASE 02

Product Trials

Transitioning to In-House Trials, we conduct comprehensive tests across channels, engaging customers, peer groups, and experts to gather unbiased opinions crucial for our approach moving forward.

PHASE 03

Pre-Launch

Setting the stage for launch, we finalise agreements and utilise trial findings to position and price the product effectively, creating a strong, resonant strategy for a successful market entry.

PHASE 04

Market Launch

Launching into the market, we familiarise the brand and scale in high-priority channels. Crafting compelling regional narratives and implementing brand-specific strategies, our team ensures that each product performs with dedicated launches, activations, and awareness drives in the market.

PHASE 05

Brand Development & Growth

Propelling the brand to new heights, we accelerate growth by expanding channels and implementing tailored promotional campaigns. Our expertise goes beyond promotion, focusing on creating lasting customer experiences and long-term loyalty.

Here’s Why We’re The Perfect Fit For Your Brand

Fool-proof, plug-and-play infrastructure that prevents unnecessary delays and clutter.
Fully customisable to suit your brand’s needs, goals, and niche.
Strategic placement and promotion to boost brand outreach and image.
Optimised inventory planning and logistics, supported by data-driven insights.
Real-time payment/inventory reconciliation, streamlined transactions, and reduced risk of errors.

Ready to
disrupt the Indian
F&B market ?

LET'S TALK
Unleash true potential of
the Indian market, together!
Get in touch

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Swadgram India Enterprises Pvt Ltd.

No.112, B Block, AKR Tech Park
7th Mile Hosur Road
Krishna Reddy Industrial Area
Bengaluru Urban
Karnataka, 560068, India

+91 70254 15708
+91 83019 83317

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